As Marketing & Growth Specialist, you play a key role in shaping how our AdTech platform is positioned, understood and adopted in the market. Starting from company objectives, you work closely with Sales, Product and Delivery to translate business priorities into clear, differentiated messaging and effective marketing actions that drive revenue and long‑term brand strength.
Our platform operates in a data‑driven, multi‑sided AdTech ecosystem, serving advertisers, publishers and partners with different goals, incentives and workflows. As Marketing & Growth Specialist, you help navigate this complexity and turn it into coherent positioning, effective go‑to‑market execution and tangible commercial outcomes.
You work end‑to‑end: from strategy and planning to hands‑on execution across content, campaigns, digital channels and marketing operations. You don’t stop at launching campaigns - you take responsibility for adoption, impact and continuous improvement, ensuring marketing efforts meaningfully support sales effectiveness, demand generation and profitable growth.
B2B marketing in AdTech is fast‑moving, data‑intensive and inherently complex. Our platform sits at the intersection of technology, data, commercial reality and long‑term positioning - within an ecosystem of integrations, performance metrics and evolving market expectations.
You don’t need to be an AdTech specialist, but you do need strong commercial intuition, technical curiosity and comfort working with data, funnels and CRM systems. Own the marketing contribution to revenue, by translating commercial priorities into clear positioning, segment‑specific messaging and demand‑generation campaigns that create and convert qualified opportunities.
Develop and execute a content strategy aligned with the buyer journey, personally creating and publishing high‑quality B2B content such as website copy, newsletters, LinkedIn content, customer stories and product narratives.
Own and continuously improve key digital channels (website, email and LinkedIn) through practical SEO, CRO and content optimisation to drive relevance, engagement and conversion.
Act as functional owner of the CRM and marketing automation setup together with Sales, ensuring clean data, clear funnel definitions, effective workflows, dashboards and actionable performance insights.
Support go‑to‑market execution for product updates, launches, partner initiatives and customer stories by working closely with Commercial, Product and Customer teams, ensuring accuracy, alignment and impact.
Plan, execute and refine marketing initiatives hands‑on within a lean budget, coordinating external suppliers only where needed and continuously improving based on measurable results.
Bachelor’s or Master’s degree in Marketing, Communications, Business, Economics, Digital Media, or a closely related field.
A hands‑on B2B marketer with end‑to‑end ownership of positioning, content, campaigns, digital channels, sales enablement and performance insight.
Experience or affinity with Retail Media, Advertising Technology or digital advertising ecosystems, and an understanding of advertiser needs and performance‑based selling.
Strong English copywriting and editing skills for business and technical audiences.
Practical experience as functional owner of a B2B CRM / marketing automation system (e.g. You have effectively applied, updated, and activated our positioning and messaging across campaigns, content and commercial initiatives, and launched demand-generation campaigns that contribute to pipeline growth and qualified sales conversations.
You have established a repeatable marketing engine that consistently contributes to qualified pipeline, improves conversion quality, and delivers impact on revenue growth.
Balance your life with flexible hours, structural remote work, and plenty of holidays.
Use your talent to solve real‑world problems and help us in creating a more sustainable future.
Join a smart, supportive team that embraces boldness, mutual connection and having lots of fun.