The company
The Swatch Group is a Swiss diversified multinational company, active in the manufacture and sale of finished watches, jewelry, watch movements and components. It is the worlds largest watchmaking group and supplies nearly all the components required for the watches sold by its sixteen individual brands (Swatch, Omega, Longines, Rado, Tissot, etc.) and the multi-brand retail companies Tourbillon and Hour Passion. Swatch Group is a key player in the manufacture and sale of electronic systems used in watchmaking and other industries. It is also a leader in the field of sports event timing.
Job description
As our new E-Commerce & Digital Coordinator, you join the Swatch & Flik Flak BeNeLux team. Your role is to optimize sales through e-commerce and oversee the implementation, development and adaptation of the digital campaigns and activations while adding the BeNeLux touch.You are always on the lookout for local business opportunities to increase revenues and brand exposure, while exploring new ways to attract new consumer segments. You follow Swatch HQ guidelines in implementing the above.
Your responsibilities:
1. E-commerce Responsible for the BeLux & Netherland webshop meaning managing two eshops in Dutch and French: nl_be and fr_be; Managing eshop with Salesforce and guidelines from HQ; Merchandising updates (staging) for each new Swatch and Flik Flak launch: focus on copywriting Create and manage own local activations with HQ: National Belgian Day Project management for special launches with local follow-up; Close contact with HQ for new ideas regarding usability, designs, new payment- and delivery methods; Control orders in Calleo: perform manual follow-up and checks on pending orders and release orders based on security criteria; Develop automated processes with HQ; Manage returns: inform customer with return procedure, follow-up with logistic department and control of returns; Close contact with different departments for eshop sales: IT, logistics, finance and customer service; Create monthly reports with the sales stats and figures including an overview of social media campaigns, bestsellers per collection for Swatch and Flik Flak, etc.; Extra reports when needed for specific launches;
2. Customer contact and support Management of all questions related to e-commerce by e-mail and telephone with CRM Salesforce; Pre-sales, transactional and post-sales support to customer; Direct specific questions to the relevant departments; Follow-up of projects related to customers; Close contact with transporters to help customers with the delivery of their order; Back-up for the Netherlands when needed.
3. Digital Marketing Discuss budget for online Swatch campaigns in Benelux Analyse reports from HQ of the digital campaigns to make future campaigns even better Create newsletters in Dutch and French with Emarsys based on the guidelines from HQ Manage Belgian & Dutch local organic Facebook page Monthly dealermailing for all Swatch dealers in Benelux: create own template, visuals and copywriting for each new launch Provide and prepare specific content files for dealers including images, product descriptions, price etc Follow-up and control of internal and external websites according the Swatch and Flik Flak strategy
4. Sales (backup) Help team with all questions related to sales by e-mail and telephone Work together with account manager to create orders in SAP, search for availabilities, follow-up of back orders and push orders if needed Allocate watches to orders when needed
Profile
5. Bachelor degree (Marketing, Communication, Digital,)
6. Minimum 3 years experience in E-commerce and Digital Marketing position, preferably in a multinational environment or at least affinity in the digital world
7. Proven experience with CMS systems and familiar with Salesforce Commerce Cloud or willing to learn
8. Experience in Online Marketing platforms (SEA, Google Ads, Facebook/IG Ads), Google Analytics and EDM tool (Salesforce Marketing Cloud)
9. Good working knowledge of online environment - metrics, reporting, good working understanding of ecommerce principals
10. Ability to work on Adobe Photoshop, Canva or any editing tools
11. Excellent communication skills
12. Positive & energetic, hard-working, reliable, organized, conscientious and keen to take on more responsibility
13. Self-motivated, proactive, problem solving. team worker
14. Ability to prioritize effectively, manages multiple tasks, deal with pressure.
Languages
15. You are fluent in Dutch, French and English.
Bergensesteenweg
Anderlecht (Brussels)
Belgique
Adresse de l'entreprise
The Swatch Group (Belgium) SA
The Bridge
Chaussée de Mons
BE- Bruxelles
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