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The VP Sales – Engines, Mercury EMEA is responsible to lead the long‐term commercial strategy and execution for Mercury Marine's Finished Products across the EMEA region. This role is pivotal in shaping the strategic direction of the channel strategy, driving sustainable growth, and contributing to the broader vision and leadership of Mercury EMEA.
Main Accountabilities
Serve as a core member of the Brunswick EMEA Senior Leadership Team, actively contributing to the development and execution of long‐range business strategies and regional priorities
Design and execute a strategic commercial roadmap for dealers, distributors and OEM channels, aligning with Mercury Marine's global objectives and evolving market dynamics
Foster a high‐performance culture rooted in innovation, accountability and leadership development, with a strong focus on talent development and succession planning
Lead and mentor Country Managers and Distributor Managers to expand market presence, optimize channel performance and drive profitable growth across all product lines
Oversee the creation and execution of annual regional business plans, ensuring alignment with revenue, margin and operational efficiency targets
Identify and capitalize on commercial growth opportunities in collaboration with Country Managers and Distributor Managers to increase market penetration and sales
Monitor competitive activity and translate market intelligence and competitive insights into actionable strategies that enhance market share, customer value and brand positioning
Champion Brunswick's ethics, safety, quality and sustainability programs, ensuring alignment with corporate values and compliance standards
Lead continuous improvement initiatives to enhance commercial processes and customer experience
Channel
Performance measures
Best performing dealer/distributor network
Long‐term OEM contracts
Acquired government accounts/tenders
Branches as a performing channel
Sales/Margin/Share/Opex
Sales achievements
Impact of promotions/incentives
DC/Margin+Share/Volume against targets
Team
Best organizational structure in place, including high‐quality hiring, retention, robust development plans and succession plans
Country Management
Cross‐functional leadership, alignment and execution in a matrix organization
Budget/Forecast
Accurate development, tracking and execution
Long Term Strategy And Execution
Achieve the Road to the strategic profitable market share target
Profile
Relocation to Belgium or to a neighboring country within daily commuting distance from the HQ in Belgium is required
Education & Experience
Bachelor's or master's degree with a business orientation, MBA preferred
Minimum 10 years' commercial, customer‐facing experience
Minimum 5 years' experience in a leadership role in a sales‐driven organization with reseller‐based distribution (e.g., dealers, VARs, distributors, retailers). Experience in the marine industry is an asset
Proven track record in customer‐facing roles with a strong focus on enhancing customer experience
Expertise in dealer/distributor/OEM network development and management
Knowledge, Skill And Abilities
Ability to develop sound and distinctive strategies to achieve competitive advantage and translate broad strategies into specific objectives and action plans; ability to align the broader organization to support strategic priorities
Proven leadership ability to structure and grow a team in a multicultural environment, with excellent presentation, verbal and written communication skills and ability to communicate effectively with all levels of the organization. English at an advanced level. Any other European language is an asset
Strong business acumen and strategic thinking capabilities, with the ability to craft compelling business cases and advanced negotiation skills
Strong organizational skills to successfully manage multiple projects simultaneously, ability to multi‐task in a high‐paced environment and manage a large amount of complex data
Business planning, continuous improvement and strategic planning process skills
Knowledge of the boating industry
Computer literate (Excel, Word, PowerPoint)
Availability for business travel
Our Offer
This exciting opportunity is classified as Global Grade 17 (Willis Tower Watson grading methodology), with a salary range between €170,000 and €210,000, paid in 13.92 instalments. Please note that this range applies to all roles within this grade. The final offer will be determined based on several factors, including your skills, experience and location .
We Also Offer a Comprehensive Benefits Package, Which Includes
A Bonus Plan targeting 25% of the annual salary
Long‐term incentive plan (restricted Stock Units) with a target of 40,000 $
A company car with a fuel/charging card (hybrid or electric)
Meal vouchers with a face value of €8 each
Hospitalization insurance for the employee and direct family (partner and children)
Pension/life coverage/disability insurance
25 vacation days per year (20 legal + 5 extra‐legal)
Free access to LinkedIn Learning to support your personal development
Possibility to perform home working up to 2 days/week
A unique, engaging, and rewarding work environment that fosters individual growth and celebrates performance—especially within the recreational marine industry
Next is Now! We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to innovation and inspiration. Therefore, we encourage people from all backgrounds to apply to our positions. Please let us know if you require accommodations during the interview process.
Brunswick is committed to providing a workplace that offers equal employment opportunities based solely on merit. Therefore, discrimination based on race, color, religion, sex, national origin, disability, veteran status or any other protected status under applicable local, state or federal law is not tolerated.
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Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors.
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