We are looking for a Digital Campaign Planner (NL) with a strong passion for digital advertising, campaign optimization, and data-driven marketing to join one of our clients' teams.
Find out if this opportunity is a good fit by reading all of the information that follows below.
What are your responsibilities?
* Translate campaign objectives into effective strategies and tactical media plans across Meta, TikTok, and Google.
* Plan, launch, and optimize digital advertising campaigns, ensuring the media mix aligns with target audience engagement.
* Advise internal stakeholders on the most suitable channels, formats, and targeting approaches for each specific campaign.
* Manage the full execution lifecycle, from initial briefing and asset coordination to final reporting and performance analysis.
* Monitor and allocate budgets effectively, ensuring advertising spend is optimized to maximize ROI.
* Analyze KPIs and performance metrics continuously to provide actionable insights and feedback to marketing leadership.
* Evaluate creative assets and identify high-performing formats to improve digital advertising outcomes.
* Stay ahead of the curve on platform updates, emerging trends, and social media developments to maintain a competitive edge.
* Collaborate closely with brand managers and content teams to ensure smooth execution and strategic alignment.
Who are we looking for?
* Bachelor’s degree in Marketing, Communications, or equivalent professional experience.
* Minimum 1 year of experience in digital marketing with a focus on performance.
* Hands-on expertise in social advertising (Meta Ads Manager, TikTok Ads) and/or Search Engine Advertising (Google Ads).
* Strong analytical skills, with a proven ability to interpret campaign metrics and define data-driven tactics.
* Excellent organizational and coordination skills, capable of maintaining a structured overview of multiple ongoing priorities.
* Detail-oriented mindset with strong time management skills and a discipline for meeting deadlines.
* Knowledge of SEO, CRM, or CRO is considered a significant plus.
* Collaborative attitude, thriving in environments where you act as a bridge between brand strategy and technical execution. xphnsxz
Remote working/work at home options are available for this role.