Vileda Marketing Director BeNeFrance (f/m/d) page is loaded## Vileda Marketing Director BeNeFrance (f/m/d)locations: Barchontime type: Full timeposted on: Posted Todayjob requisition id: R\_ **Working at Freudenberg: We will wow your world!**# Responsibilities:* Set ambitious strategic direction for Product & Portfolio Marketing, Digital Marketing, and Trade Marketing.* Lead, develop and inspire the local Vileda Marketing team (7 direct reports) in their own areas of responsibility, acting as a people coach in line with company leadership standards.* Drive the development and execution of the Vileda Country Marketing Plan in the 3 countries, ensuring delivery of all KPIs (market share, brand awareness, penetration, innovation impact, etc.).* Coordinate the full product portfolio and go-to-market strategy across the entire lifecycle, grounded in consumer, shopper, and retailer insights.* Enhance the development of the Omnichannel Media strategy including planning, agency management, performance tracking across the full funnel, and ROI optimization* Monitor market dynamics, consumer trends, and competitive movements, providing strategic input to Regional and Global teams.* Oversee the Advertising & Promotion budget, ensuring efficient allocation and maximizing ROI* Act as brand ambassador, ensuring strong positioning and consistent communication aligned with the Global Brand Team and actively contribute to the EMEA Marketing Leadership community by sharing insights and best practices.# Qualifications:* Master's degree in business administration, Marketing or a related field* Minimum 10 years of progressive experience in Marketing, with a strong background in FMCG environments.* Proven leadership experience managing a team, agencies, external partners and cross-functional stakeholders.* Demonstrated expertise in Media Management and Digital Marketing, with a solid understanding of omnichannel activation.* Strong commercial acumen, including a deep understanding of financial KPIs, P&L management and value creation; sales experience is a plus.* Advanced analytical capability, with hands-on experience using market intelligence tools such as IRI, Nielsen or equivalent.* Excellent communication, leadership and influencing skills, with the ability to operate effectively in complex, matrix and multicultural organizations.* Fluent in English, good level of French and Dutch will be considered a plus.The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.Freudenberg Home and Cleaning Solutions S.A.**Welcome to Freudenberg Without Freudenberg, indoor air would not be as clean, cars would not drive and wounds would not heal as quickly. And these are just three examples from thousands of our applications.**Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 51,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.
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