About Sisley Paris Sisley Paris is a French family-owned enterprise and a global brand renowned for its pioneering expertise in phytocosmetology. As the digital and e-commerce manager for the BeNeLux region, you will orchestrate Sisley’s online presence, ensuring our digital boutiques reflect the elegance, expertise, and excellence of our Maison. Overseeing our direct-to-consumer (D2C), e-retail, and media activities, your mission is to balance ambitious commercial growth with a premium client experience. You will navigate tools like Salesforce, Dartagnan, and Google Analytics with precision, acting as the guardian of our brand identity across all digital touchpoints in the region.
E-commerce strategy and business development (D2C) (In close collaboration with the European central team)
Commercial excellence: drive the sales performance of the Sisley digital flagship across the BeNeLux markets.
Animation and exclusivity: define the digital calendar, adapting European guidelines to local specificities to offer a tailored and engaging client experience.
Digital boutique management: execute product launches, seasonal highlights, and exclusive offers via Salesforce Commerce Cloud with uncompromising attention to detail.
Client advocacy: elevate the shopping experience by optimizing on-site search and managing client reviews with the refinement expected of a high-end beauty brand.
E-retail and partner growth
Premium partner management: act as the main digital point of contact for our major e-retailers (Douglas, ICI PARIS XL, etc.).
Performance monitoring: analyze e-retail sales data to adapt strategies and guarantee optimal product visibility during key commercial moments.
Clienteling, loyalty and care (In close collaboration with the European central team)
Digital care : manage online client inquiries with the highest level of refinement and empathy, turning every customer service interaction into an opportunity for loyalty and brand advocacy.
Media and performance marketing (In close collaboration with the European central team)
Media orchestration: plan and analyze digital media campaigns (search, social, display), ensuring they strictly align with our luxury positioning.
Investment tracking: monitor daily sales and campaign performance (ROAS, CPA) to ensure marketing efforts drive sustainable, measurable growth.
Strategic reporting: track and analyze key indicators (conversion rate, traffic, bounce rate, sales growth) across all digital touchpoints.
Actionable insights: translate data into clear, refined business recommendations. We value a proactive mindset to propose elevated "test and learn" initiatives.
Experience: proven background in digital management or e-commerce, ideally within the premium, luxury, or high-end beauty sectors.
Technical proficiency: strong command of Salesforce Commerce Cloud, Google Analytics, and Excel. Languages: fluency in French, Dutch, and English is essential to effectively manage the BeNeLux markets and collaborate with our global headquarters in Paris.