EU Brand Manager – Dry Food & Treats
Belgium, Kortrijk
Responsibilities
* Manage A–Z innovation projects, from early ideation to post‑launch performance tracking.
* Turn consumer insights and category trends into exciting product concepts that pet parents will love.
* Act as the “project CEO”, aligning Product, CMI, Sales, Supply, and Finance around timelines, priorities, and commercial success.
* Partner closely with Product Managers and our in‑house creative team, writing clear, inspiring briefs for packaging and brand assets.
* Manage innovation project budgets and ensure smart, effective spending.
* Own and optimise your portfolio by running regular SKU reviews and recommending rationalisation where needed.
* Build strong business cases for new product initiatives and confidently present them to senior stakeholders.
* Keep a close eye on competitors and identify white‑space opportunities across the European market.
Qualifications
* 5 years’ experience in brand, innovation, ideally within FMCG.
* Strong project management skills, with a detail‑oriented and proactive mindset.
* Strong analytical mindset, turning data (e.g., Nielsen, GfK) into clear insights and actions.
* Collaborative, hands‑on attitude, comfortable working cross‑functionally in an international environment.
* Confident presentation and stakeholder‑influencing skills.
* Fluent in English; additional European languages are a big plus.
Benefits
* Competitive salary package that matches your experience.
* 32 holidays per year + option to take an extra month off to fully recharge.
* Flexible working from home + one month per year working from anywhere.
* Company retreats, fun team activities, and a Volunteering Day.
* Wellbeing program.
* Bring your pets to work + pet food for your furry friend.
* Learning and growth opportunities in a fast‑growing, international scale‑up.
Equal Opportunities
We believe the strength of a Pack comes from its diversity. We strive to create an environment where every person feels valued and empowered. So no matter who you are, where you come from, what you believe in or what your dreams are, we welcome you and look forward to receiving your application. If your circumstances require any special arrangements at any stage of our interview process, please let us know.
Accessibility
Our HQ office and satellite sites are wheelchair accessible.
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