Hospitality Talents, recruitment agency specialized in executive hospitality profiles, is proud to partner with a prestigious luxury hotel in Brussels (part of an international hospitality group) in the search for an outstanding Director of Sales & Marketing. This is a rare opportunity for a strategic, hands-on commercial leader to join the Executive Committee and play a key role in shaping the hotel’s growth, visibility, and market positioning. If you are passionate about luxury hospitality, business development, brand storytelling, and high-impact marketing strategies, this position offers an exciting platform to make a difference. Your Mission As Director of Sales & Marketing, you will drive revenue performance, brand strategy, and commercial success across all segments, while leading a dynamic team and representing the hotel at the highest level. Key Responsibilities Commercial Strategy & Sales Leadership Define and execute ambitious sales strategies to achieve revenue and market share objectives Identify new business opportunities and strengthen relationships with key corporate, leisure, and travel industry partners Support the sales team with impactful proposals, presentations, and tailored client experiences Monitor KPIs, market trends, and sales performance to continuously optimize results Marketing & Brand Positioning Develop and lead innovative marketing plans aligned with the hotel’s luxury identity and business goals Ensure consistent brand storytelling across all channels, enhancing guest engagement and loyalty Oversee campaign planning, creative assets, and content strategy PR, Communication & Reputation Management Drive public relations initiatives to increase brand awareness locally and internationally Build strong relationships with media, influencers, and strategic stakeholders Manage communication strategies in sensitive or crisis situations with professionalism and proactivity Digital Marketing & Online Presence Enhance the hotel’s digital footprint through SEO/SEM, social media, newsletters, and online advertising Stay ahead of emerging digital trends to maximize visibility and conversion Collaborate with partners to strengthen distribution channels and online performance Market Intelligence & Business Insights Conduct market analysis to anticipate trends, customer behavior, and competitive positioning Use data-driven insights to support strategic decision-making Leadership & Cross-Department Collaboration Work closely with Revenue Management, Operations, Finance, and Ownership to ensure full alignment Lead, inspire, and develop a high-performing Sales & Marketing team Foster a culture of excellence, creativity, and accountability #J-18808-Ljbffr