Introduction At IBM Global Sales, we bring together innovation, collaboration, and expertise to help clients solve their most complex business challenges. Working across industries and geographies, you'll partner with colleagues, clients, and partners to co-create solutions that drive digital transformation and lasting impact.Success in Global Sales is built on curiosity, empathy, and collaboration. You'll connect technical understanding with strong people skills, building trusted relationships and shaping solutions that improve business and society. With world-class onboarding, continuous learning, and a supportive culture, IBM offers the tools and opportunities to grow your career. Join us and be part of a global team that's passionate about driving innovation and making a difference. Your role and responsibilities As a Brand Sales Specialist: Generalist, you are an expert in Brand portfolio offerings and are accountable for creating demand and progressing opportunities to close. You drive optimal customer Technology outcomes and achieve strategic objectives for your brand. Your primary responsibilities will include: - Drive Strategy and Sales: Drive the strategy, sale, and closure of deals for select offerings and use cases, leveraging your expertise in Brand portfolio offerings to create demand and progress opportunities. - Achieve Strategic Outcomes: Achieve strategic outcomes for your brand and drive customer Technology outcomes, either working with a Technology Seller or as a leader of your own account team. - Identify New Opportunities: Proactively identify and pursue new opportunities to sell within assigned offering portfolio, maintaining contemporary technical skills and offering knowledge. - Leverage Marketing: Leverage marketing to drive customer lifetime value (LTV), ensuring optimal customer Technology outcomes and achieving strategic objectives for your brand. - Lead Account Team: Lead your own account team, driving the strategy, sale, and closure of deals for select offerings and use cases, and achieving strategic outcomes for your brand. Required technical and professional expertise - Brand Portfolio Expertise: Experience with Brand portfolio offerings, including creating demand and progressing opportunities to close, from Opportunity Identification (OI) through Order Open (OO). - Strategic Sales Leadership: Experience in driving the strategy, sale, and closure of deals for select offerings and use cases, achieving strategic objectives for a brand. - Technical Skills Maintenance: Experience in maintaining contemporary technical skills and offering knowledge, ensuring optimal customer Technology outcomes. - Marketing Leveraging: Experience with leveraging marketing to drive customer lifetime value (LTV) and achieving strategic objectives for a brand. - Account Team Leadership: Experience in leading an account team, driving sales strategies, and achieving strategic outcomes for a brand. Preferred technical and professional experience - Contemporary Technical Skills: Experience with maintaining contemporary technical skills and offering knowledge, ensuring optimal customer Technology outcomes. This includes staying up-to-date with the latest developments in Brand portfolio offerings and being able to apply this knowledge to drive sales strategies. - Marketing Knowledge: Experience with leveraging marketing to drive customer lifetime value (LTV) and achieving strategic objectives for a brand. This involves understanding how to effectively utilize marketing resources to promote Brand portfolio offerings and increase customer engagement. - Cross-Functional Collaboration: Experience working with Technology Sellers or leading account teams to achieve strategic outcomes for a brand. This includes the ability to collaborate with various stakeholders to drive sales strategies and ensure optimal customer Technology outcomes. IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.