Job Description
As a Product Marketing Manager F/H/X for Flexcity, you will report directly to the Head of Growth.
You will be responsible for shaping product positioning, messaging, and go-to-market execution by translating market and customer insight into compelling narratives, and support the Sales with clear, compelling collateral that helps them succeed.
* Positioning & messaging (40%):
o Develop and refine product value propositions, personas, and messaging frameworks that clearly articulate customer outcomes, value, and differentiation for our products.
* Go-to-market and Sales enablement (30%):
o Plan and execute campaigns and launches with growth marketing across our 6 countries and products
o Create sales collateral such as pitch decks, one-pagers, case studies, battlecards…. And work closely with sales to enable them.
* Customers & competitive insight (30%):
o Gain and maintain a deep understanding of target markets, competitor landscape and customer segments to ensure messaging is relevant, compelling, and insight-driven.
o Build and maintain a structured competitive intelligence process that informs positioning and sales narrative
Qualifications
Experience & Hard Skills
* Minimum 3 years of hands-on experience in B2B product marketing, ideally for software, data, or analytics products
* Strong expertise in strategic market research, persona development, segmentation, and positioning frameworks
* Experience in go-to-market execution: product launches, sales enablement, GTM campaigns
* Excellent messaging and content development skills
* Experience in the energy sector is a strong plus
Personal & Soft Skills
* Excellent storytelling, communication, and writing skills
* Strategic thinker with strong prioritization abilities
* Effective cross-functional collaboration and stakeholder management
* Ability to operate autonomously in a fast-scaling environment
Additional Information
Interview Process:
* HR interview / Talent acquisition (45 mins, video call): presentation of your professional background, presentation of the recruitment context, discussion regarding your motivations;
* Interview with the Head of Growth (60 mins, video call): in-depth presentation of the team and how it works;
* Case study to be completed at home (1 week);
* Presentation of your case to the Head of Growth (60 mins, on site) followed by a ‘coffee chat’ (45 min) with a member of the team.
As an inclusive company, Veolia is committed to diversity and gives equal consideration to all applications, without discrimination.