About us:
Fortior is a dynamic and innovative real estate developer specializing in creating high-quality investment projects. Driven by our commitment to excellence, we are looking for a passionate Marketing Coordinator to lead our marketing strategy, generate high-quality leads, and work closely with our sales team to maximize conversions.
Responsibilities:
* Marketing team management: Supervise, guide, and coordinate the marketing team, with a strong focus on collaboration and creativity.
* Brand strategy: Develop and implement a strong brand strategy to strengthen Fortior’s market presence, ensuring all marketing efforts are aligned with brand identity.
* Marketing channels coordination: Proactively manage all marketing channels, including social media, online content, advertising, and events, continuously optimizing to maximize visibility and engagement.
* Lead generation: Design and optimize highly targeted lead generation campaigns, primarily through Meta Ads and Google Ads.
* CRM management (Zoho): Oversee lead distribution and dashboards.
* Collaborate closely with the sales team to understand their needs and challenges in the field and provide them with the necessary marketing tools.
* Deliver qualified leads and relevant insights to optimize sales efforts.
* Organize regular meetings to share marketing results, gather sales feedback, and adjust strategies accordingly.
* Performance analysis: Use analytical tools to evaluate the effectiveness of marketing campaigns, with a particular focus on lead-to-customer conversion, and adjust strategies as needed.
Qualifications:
* Minimum 2 years of marketing experience.
* Significant experience managing teams and collaborating with sales teams is a plus.
* Excellent communication and leadership skills.
* Strong knowledge of lead generation strategies and marketing automation tools.
* Proven ability to understand sales department needs and adapt campaigns accordingly.
* Proficiency in Dutch or French and English is a plus.
Benefits:
* Attractive fixed monthly salary
* 13th month bonus
* Commissions
* Company car
* Fuel card
* Meal vouchers
* Eco-vouchers
* 20 days of annual leave + 12 RTT days