About the Company
Decentralized Masters is at the forefront of DeFi education globally. In just two years we’ve grown from a pioneering pair of co‑founders to over 120 dedicated professionals. We’re one of the fastest‑growing enterprises in the sector and are on track to achieve $50M in revenue this year alone.
Role Overview
We’re looking for a Media Buyer who specializes in alternative ad platforms such as native ads (Taboola, Outbrain), discovery ads (Google Discovery), and TikTok. Your goal is to drive top‑of‑funnel traffic, generate leads, and scale profitable ad campaigns to support our high‑ticket DeFi programs.
What You’ll Be Doing
* Strategically plan, launch, and scale campaigns across native platforms, discovery ads, and TikTok Ads.
* Manage ad budgets exceeding $50K/month, optimizing for CAC, ROAS, and lead quality.
* Continuously test creatives, headlines, placements, hooks, and audiences to identify scalable angles.
* Stay ahead of platform changes, trends, and compliance policies to ensure ad longevity and performance.
* Analyze campaign data across platforms, run A/B tests on ad formats, targeting, and funnels, and track KPIs daily.
* Collaborate with funnel and content teams to align landing pages and VSL funnels with ad messaging.
* Provide creative briefs and feedback to copywriters and designers for scroll‑stopping creative tailored to TikTok and native platforms.
Qualifications
* 2+ years managing campaigns on TikTok Ads Manager, Taboola, Outbrain, or other native/discovery platforms.
* Strong grasp of top‑of‑funnel lead generation tactics for high‑ticket offers (especially VSL/call funnel formats).
* Demonstrated success scaling ad campaigns profitably to $50K+ monthly budgets.
* Deep understanding of platform‑specific nuances such as creative fatigue, clickbait rules, CTR optimization, and compliance.
* Data‑driven decision‑making style with comfort using Google Sheets, attribution tools (Hyros, Triple Whale), and analytics dashboards.
* Experience collaborating with creative teams to develop high‑performing ad concepts.
* Knowledge of the DeFi, crypto, or financial education space is a strong plus.
Benefits
* Competitive salary package.
* Full‑time, 40 hours per week.
* Unlimited PTO.
* Fully remote with a supportive, young, and dynamic culture.
* Direct impact on business growth and advertising innovation.
How to Apply
Apply now to join our team at Decentralized Masters and help shape the future of finance.
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