Senior Data Scientist
Mission
Join our Predictive Models team and help us build responsible AI solutions that make marketing campaigns more impactful and relevant. We harness the power of AI and data to optimize reach, relevance, and engagement for our customers and employees.
What You’ll Do
As a Senior Data Scientist, you will:
* Develop and deploy AI models that tackle diverse marketing challenges, ensuring campaigns are relevant and efficient.
* Capture business needs, assess feasibility, and build predictive models to identify the most relevant target groups.
* Build pipelines to clean and structure web analytics data and leverage LLMs for customer intent detection, text classification, and summarization.
* Apply responsible AI guidelines and best practices, including explainability, monitoring, and production deployment.
* Present technical insights to business stakeholders and advise on campaign strategy informed by AI models.
* Support customer journey-driven marketing campaigns with actionable, data-driven recommendations.
What We’re Looking For
* Fluent in English, plus Dutch or French (spoken and written).
* Master’s degree or higher in a quantitative field (statistics, mathematics, computer science) or equivalent experience.
* At least 5 years of relevant experience in data science, with a strong record of deploying AI models in production.
Required
* Python and Python data science stack: scikit-learn, PyTorch, TensorFlow
* Customer journey modeling (e.g., next best action)
* Strong understanding of statistics, experimental design, and ML algorithms (traditional and deep learning)
* Expertise in LLMs: text classification, interpretability, guardrails, and validation
* SQL, Git, Bash
Nice to have
* Incremental learning and uplift modeling
* Marketing Mix Modeling and optimization under constraints
* SAS, Streamlit
Apply Now and make a difference with data-driven marketing!