JOB DESCRIPTION
At Zimmer Biomet, we believe in pushing the boundaries of innovation and driving our mission forward. As a global medical technology leader for nearly 100 years, a patient’s mobility is enhanced by a Zimmer Biomet product or technology every 8 seconds.
As a Zimmer Biomet team member, you will share in our commitment to providing mobility and renewed life to people around the world. To support our talent team, we focus on development opportunities, robust employee resource groups (ERGs), a flexible working environment, location specific competitive total rewards, wellness incentives and a culture of recognition and performance awards. We are committed to creating an environment where every team member feels included, respected, empowered and recognised.
What You Can Expect
As a Marketing Manager for the Hip segment, you will drive the product portfolio strategy and provide product-specific inputs to the Marketing Lead. You will manage and implement the EMEA segment strategy daily, coordinate NPI (New Product Introduction) plans, and lead projects aimed at portfolio harmonization. Collaborating closely with country management teams, you will develop strategic marketing plans that align with global priorities and EMEA KPIs.
How You'll Create Impact
1. Contribute to the development and execution of the EMEA segment strategy for hip implants
2. Serve as the primary marketing contact for the hip segment in Belgium and neighboring markets
3. Lead the marketing of Zimmer Biomet’s segment portfolio across EMEA
4. Support the commercial teams with product expertise through training and key account support
5. Collaborate with marketing communication partners to shape advertising and communication mix for strategic brands
6. Work closely with the Zimmer Biomet Institute to develop comprehensive medical training programs for surgical professionals
7. Develop internal product training and development programs in partnership with the Sales Academy
8. Coordinate the NPI plan for EMEA and align with demand planning for accurate forecasting
9. Identify and recommend experts for company-wide activities
10. Plan marketing initiatives to enhance the attractiveness of focus brands while considering competitive activities
11. Coach and support sales teams and local commercial leaders in implementing the EMEA segment strategy and achieving sales targets
12. Provide hands-on support for product launches
13. Collaborate with other RECON DTS segments to promote cross-selling opportunities
What Makes You Stand Out
14. Strong technical knowledge of the hip implant segment
15. Proven experience in developing and implementing marketing strategies and tactics
16. Ability to analyze industry trends and apply insights to Zimmer Biomet’s positioning in EMEA
17. Expertise in new product introductions and executing successful product strategies
18. Critical thinking and strategic skills to identify new business opportunities
19. Project management experience
20. High initiative and agility to respond to new market opportunities quickly
21. Ability to build credibility quickly with various stakeholders, including senior management (internally and externally)
22. Excellent communication and presentation skills
23. Fluent English and Dutch required
24. Fluency in French is a significant advantage
25. Experience working with diverse, cross-country teams
Your Background
26. Bachelor’s degree or higher
27. Several years of experience in project management or sales/marketing, preferably in the medical device industry
28. Proven track record in implementing and executing sales or marketing strategies at national/international levels within healthcare
Travel Expectations
40-50% travel within the EMEA region
EOE/M/F/Vet/Disability