Lead - ecommerce buyer, latam

Overview

As the eCommerce Buyer for Latam, you will lead the forecasting and buying process across our direct distributed countries for digital in the region. You will aim to build a comprehensive forecast of the full product assortment, highlighting potential risks and opportunities by deepdiving at different levels. You understand how movements in Supply Chain and Operations can impact stock level, stock cover and size availability. You will communicate across a broad spectrum of stakeholders in order to optimize product efficiency and stock turn. With both a commercial and analytical background, you will contribute to a high-performing team with a consumer‑centric and data‑driven culture at the core, turning your insights into growth initiatives for increased efficiency within our region. As a subject matter expert on the LATAM market, you will skillfully translate global brand strategies into localized buying plans that resonate with the unique preferences and purchasing behaviours of the regional consumer.

Responsibilities

• Build the eCommerce seasonal buy plans. Managing product forecasts to define the product mix for the direct markets, leveraging insights from historical data, market trends, product, business development and the wholesale and retail business.
• Partner with Demand Planning ahead of purchase orders to make rolling adjustments based on actual and projected inventory performance.
• Run weekly Sales, Stock and Inbounds analysis to uncover risks and opportunities across the product portfolio at a market level.
• Partner with the America’s eCommerce team to define relevant on‑site assortments, steering distribution of both seasonal and non‑seasonal products.
• Collaborate with omni‑channel teams to make adjustments to product launch and drop‑out dates based on business needs.
• Support inventory management through re‑forecasting/order book trades and discussions between DTC ECommerce, DTC Retail, and wholesale.
• Proactively improve processes, tooling and collaboration with the global operations team.

Qualifications

• 10+ years of hands‑on experience in Merchandise Planning, Sales Planning, Demand Planning, or buying, ideally within a DTC or eCommerce landscape.
• An analytical mindset with the ability to cut through large data‑sets and manage the art and science approach to forecasting.
• Prior experience leveraging a data analytics tool such as Looker, Google Analytics, Power BI, Tableau, SPS commerce or other preferred.
• Innate understanding of digital customer behaviour, product lifecycle, market trends and how seasonality can impact product portfolio efficiency.
• Able to multitask, work at a fast pace, and adapt to change.
• Approaches challenges and opportunities with curiosity, embodying the growth hacker mentality whilst implementing creative, action‑oriented solutions.
• Experience with other digital businesses such as marketplaces, dropship or social commerce is a plus.