Group Marketing Manager – Structural Interventions (SI), EMEA
1. Location:EMEA HQ, Diegem (Brussels Area), Belgium
2. Travel:Up to 30%
3. Team:2 direct reports + 1 dotted-line analyst
4. Therapies:LAAO, PFO, ASD, Congenital
Role Overview
As Group Marketing Manager for Structural Interventions (SI) in EMEA, you will lead the strategic and operational marketing efforts for a portfolio of breakthrough cardiac therapies. Based at our EMEA headquarters in Brussels, you will manage a high-performing team and collaborate cross-functionally with global and local stakeholders to drive market development, product positioning, and successful commercialization.
You will be a key contributor to early-phase product planning, business justification, and launch execution, and serve as a technical expert across assigned product lines. Your leadership will shape the future of SI therapies in EMEA, ensuring alignment with customer needs, market dynamics, and business goals.
Key Responsibilities
5. Strategic Marketing & Planning
Define product positioning, competitive landscape, key challenges, and target audiences.Lead development and execution of integrated marketing plans in collaboration with global and local teams.Shape customer requirements and contribute to product development strategies.
6. Product Commercialization
Drive early-phase planning, business justification, and launch readiness.Develop and manage marketing collateral, launch materials, and sales enablement tools.Present marketing strategies and performance updates to senior leadership, including LBE cycles.
7. Market Development & Awareness
Lead market development initiatives to raise awareness and adoption of SI therapies.Build strong relationships with Key Opinion Leaders (KOLs) across EMEA.Conduct product overviews and training for physicians and sales teams.
8. Cross-Functional Collaboration
Partner with global marketing, local sales teams, and market research to ensure successful product launches.Analyze limited market release data and share insights with leadership.Support advisory boards and gather physician feedback for product planning.
9. Team Leadership & Compliance
Coach and develop team members to achieve high performance.Ensure compliance with regulatory requirements and company policies.Foster a culture of collaboration, innovation, and customer-centricity.
Qualifications & Experience
10. Education
University degree required; MBA preferred.
11. Experience
Minimum 10 years in sales and marketing within the medical device industry.Proven track record in multinational environments and cross-functional leadership.
12. Skills & Competencies
Deep understanding of cardiac therapies and European healthcare markets.Strong analytical, strategic, and creative marketing capabilities.Excellent communication, influencing, and stakeholder management skills.Visionary leadership with a focus on results, innovation, and change management.People management and coaching expertise.
About Abbott in Belgium
Abbott is a global healthcare leader committed to helping people live their best lives through life-changing technologies in diagnostics, medical devices, nutrition, and branded generic medicines. In Belgium, we’ve been innovating since 1948, with over 570 employees across four locations. Our teams work in a dynamic, multicultural environment, contributing to cutting-edge solutions in areas like cardiovascular care, diabetes management, and diagnostics. We offer state-of-the-art training, career development opportunities, and a workplace culture built on integrity, excellence, and inclusion.