As Junior Events & Communication Marketer, you'll bring Bioracer's performance story to life—from trade show floors to digital channels. You'll drive our event presence at cycling festivals, partner events, and product launches, while organizing photoshoots and creating compelling content that reflects our commitment to speed, precision, and innovation.
What You'll Do
Coordinate and execute events, activations, and trade show presence (think Velofollies, cycling festivals, product launches, dealer events)
Manage on-site event logistics: booth setup, product displays, brand materials, and visitor engagement
Develop and distribute press releases for product launches, partnerships, and brand milestones
Build and maintain relationships with cycling journalists, media outlets, and online channels
Support photoshoots for product launches and campaign content
Create dynamic content for social media, campaigns, and brand channels
Write and adapt marketing copy—from Instagram captions to press releases, campaign messaging, and web content
Keep projects moving: manage timelines, assets, and deliverables across multiple initiatives
Support seasonal collection launches and brand partnerships
What Bioracer Offers
A junior role with genuine learning opportunities and hands-on experience from day one
Part of a young, ambitious marketing team driving international growth
A marketing culture where you'll earn responsibility quickly
Dynamic work spanning events, PR, content creation, and strategic communication
Collaborative colleagues united by product excellence and cyclist obsession
Access to premium cycling apparel and team culture
Who You Are
Passionate about marketing, content, and brand storytelling
Hands-on, proactive, and hungry to learn
Fluent in English and Dutch (French and German are valuable additions)
Detail-oriented with strong organizational instincts
Comfortable juggling multiple projects while maintaining quality
Essential Skills
Event coordination and activation support
PR writing: press releases, media pitches, and brand communications
Media relations and journalist outreach
Content creation across digital channels
Copywriting with brand voice consistency
Social media content planning and execution
Campaign support from concept to delivery
Basic photo/video capture (mobile)
Project management and deadline tracking
Collaborative teamwork mindset
Initiative-driven approach
Precision and attention to detail
You'll Stand Out If You...
Have a genuine passion for cycling, triathlon, or endurance sports
Have experience with media relations or PR outreach
Can handle basic editing in tools like Canva, CapCut, Adobe Creative Suite, or similar platforms
Write confidently in French and German
Understand the cyclist mindset—from weekend warriors to competitive racers
Ready to Join Our Peloton?
Join a brand where biomechanics meets Belgian craftsmanship, where decades of innovation fuel tomorrow's performance, and where every detail matters.
Apply via with your CV and a brief motivation explaining why you are the best new marketer for our Bioracer peloton.
About Bioracer
Since 1986, Bioracer has been driven by one unwavering mission: to make every rider faster. Founded by Raymond Vanstraelen on biomechanical innovation and wind tunnel testing, we've evolved into Belgium's most technical cycling apparel brand. From our ProtoLab in Tessenderlo to pro pelotons and passionate cyclists worldwide, we create performance-driven apparel that's rigorously tested and proven in competition.
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