About InfobelPro
is a trusted B2B data provider with over 30 years of experience powering data-driven decision-making for businesses across the globe - including several Fortune 500 clients.
Today, we are evolving rapidly: our ambition is to scale our impact in a world increasingly shaped by AI and automation. We combine our decades-long expertise with a startup-style mindset - agile, collaborative, and bold in our growth strategy.
As we accelerate, we're looking for a Head of Growth who can bridge strategic thinking with hands-on execution. Someone who brings structure, but also thrives in fast-paced environments and knows how to make things happen.
Your Role
As Head of Growth, you'll take full ownership of our marketing strategy and execution. You'll work alongside a lean team - including one in-house content manager - and coordinate with external service providers to scale campaigns, sharpen our positioning, and drive lead generation.
This is a key leadership role that requires both vision and executional drive.
Key Responsibilities
1. Marketing Strategy & Execution
* Develop a clear, data-informed marketing strategy that supports business growth.
* Define and execute marketing campaigns across multiple channels
* Define KPIs and iterate based on results.
2. Brand & Content
* Refine our brand voice and positioning in the B2B data and AI market.
* Oversee content creation to establish thought leadership.
* Collaborate with sales, product, and customer success teams to ensure consistent brand messaging and alignment with business objectives.
3. Growth & Demand Generation
* Increase qualified inbound traffic and improve conversion rates across the funnel.
* Test and scale targeted performance marketing campaigns.
* Identify opportunities to position InfobelPro as a thought leader.
4. External Partners & Resources
* Manage SEO, design, and content partners for campaign execution.
* Maintain brand consistency and messaging quality across all providers.
* Onboard and manage new agencies as needed to scale efforts.
5. Analytics & Reporting
* Track key performance indicators including CAC (Customer Acquisition Cost), MQLs, traffic and campaign ROI.
* Provide regular performance reports and recommendations to the leadership team.
* Use data to guide strategic decisions and optimizations.
6. Budget Management
* Own the marketing budget and ensure smart allocation across initiatives.
* Optimize spend based on results and ROI analysis.
What We're Looking For
Experience
* 5+ years in B2B marketing, ideally within SaaS, data, or AI-related companies.
* Proven experience leading marketing strategy and executing performance-driven campaigns.
* Strong understanding of growth marketing and demand generation best practices.
* Skilled in managing external agencies and freelancers.
* Excellent English communication skills (written and verbal).
* Strong analytical capabilities and familiarity with modern marketing tools.
Mindset
* Entrepreneurial: You take ownership, move fast, and adapt quickly.
* Strategic yet hands-on: You enjoy shaping the big picture and executing the details.
* Data-driven: You test, measure, and optimize relentlessly.
* Collaborative: You work well with cross-functional teams and external partners.
Why Join InfobelPro?
* Legacy meets innovation: Work in a company with 30 years of history and the mindset of a modern scale-up.
* Leadership role: Own the marketing function and help shape company growth.
* Dynamic culture: Join a young, forward-thinking leadership team committed to impact and innovation.
* Room to grow: As we scale, your role and responsibilities will evolve too.