Work in the Premium Entertainment team
You will be part of the Premium Entertainment team within Telenet. This team focuses on providing and commercialising premium entertainment services to our customers, with the higher aim of giving our customer the best possible entertainment experience. The team consists of experts in content acquisition, marketing, data analytics and CRM customer relations. You will work with a wide range of entertainment options, including streaming partners such as Streamz, Disney+, HBO Max and Netflix, and sports content such as Play Sports.
Your responsibilities as a CRM Analyst
1. You will be responsible for the design of various CRM campaigns, from pre-analysis to targeting, evaluation and post analysis.
2. You ensure optimal targeting and personalisation of our customer contacts.
3. You search for the perfect match between customer needs and business objectives, and apply it across all customer contacts.
4. You work on both outbound (letters, emails, text messages, telemarketing) and inbound (call centres, shops, online) campaigns.
5. You inspire and challenge your colleagues on potential improvements in their direct marketing approach.
What we have to offer
You will join a dynamic department and get a very broad view of the different commercial entertainment projects within the Telenet Group. Telenet is a company that invests in you and adapts your working environment to your needs. This allows you to develop yourself and ensures a good work-life balance. What else do we throw into the fray?
6. You will have every opportunity to further develop your expertise. We stimulate your personal growth with internal mobility opportunities and extensive learning opportunities, but also give you the chance to press the pause button after a while or take a completely different path.
7. A varied job in which you achieve tangible results and make your mark.
8. A competitive gross monthly salary that we complement with fringe benefits (meal vouchers, mobile phone, car option, hospitalisation insurance, telephone subscription, discounts on Telenet products, possibility to work from home, etc.).
9. The fine company of colleagues who are as passionate as you.
10. You will be part of an enthusiastic team that works daily with products such as Streamz, Netflix, Disney+, HBO Max and Play Sports.
Our ideal CRM Analyst has ...
11. Minimum 2-3 years' experience as a data or business analyst or similar roles.
12. A master's degree in an economics, engineering or business field (Commercial Engineering, Applied Economics, Computer Science, Digital...) or similar experience
13. A/B testing, control groups and ROI calculations hold no secrets for you.
14. High ethical values regarding working with potentially privacy-sensitive data.
15. Experience with SQL and Alteryx is a plus.
16. Speaks fluent Dutch and/or English.