Description de la fonction
Mobile app manager - Digital execution team AGILE organization (Brussel on site)
Goal?
bpost is always on the move. We create an environment for our people with challenging projects, inspiring collaborations and the latest technologies, offering interesting job opportunities and training programs for every employee. Within this context, we are looking for a Mobile App manager to reinforce our dynamic and enthusiastic Channel & digital execution team.?
As a Mobile App Manager, you will be a key player in driving the success of our iOS and Android mobile applications, with a particular emphasis on enhancing the experience for our customers. This role is responsible for crafting and executing a mobile app strategy that aligns with our business and digital objectives. You will work closely with cross-functional teams and collaborate with stakeholders to ensure our mobile apps effectively support our goals. About the job As Mobile App manager you will be responsible of: Develop a vision for the mybpost app as a channel, defining the backlog of initiatives aimed to reinforce the digital strategy for functionality/experience Collaborate with Product, IT, and UX Design teams to identify and address app journey friction points, continuously analyzing user feedback and behavior data to enhance experience Ensure execution of planned launches and secure alignment with stakeholders in due time Drive A/B tests to enhance user satisfaction,, onboarding processes, and user retention interfaces in alignment with overall business objectives. Work with GTM to provide clear briefings to create integrated marketing strategies aimed at increasing mobile app awareness, engagement, usage, and loyalty Partner with analytics teams to establish, track and report on KPIs, to unlock data-driven insights and to identify new opportunities. Profil
Bachelor's Degree and 5+ years of relevant work experience with Mobile apps. Capability to develop channel strategies and familiarity with omnichannel strategies implementation Strong understanding of UX/UI principles A proactive, user-centric approach to design and problem-solving Leverage data-driven analysis to drive roadmap development and prioritization Capability to work autonomously Proficient in FR/NL/EN and capability of working in multi-language/ multi-cultural environment Familiar and proven track record on Agile way of working and with Agile methodologies (including vision definition, backlog management and prioritization, work in sprint) Affinity with project management. Enthusiastic to participate in working groups and possibly lead discussions. Top communication skills: adaptability to work with both business interlocutors and IT specialists. Ability to clarify needs and demonstrate didactic skills. Able to question the relevance and added value of a request. Capability to work in a structured manner, follow a data driven and customer centric approach, and have a critical view of the methodology. Capability to adapt to a changing context. Compétences linguistiques
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Néérlandais (atout)
- Comprendre : Expérimenté - (C1)
- Écrire : Expérimenté - (C1)
- Lire : Expérimenté - (C1)
- Parler : Expérimenté - (C1)