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Full remote - marketing program specialist (maternity leave)

Randstad España
Publiée le 11 juin
Description de l'offre

Are you a data-driven Marketing professional with a passion for Life Sciences and execution excellence? We are looking for a Marketing Program Specialist to join a leading, globally recognized Medical Device & Laboratory Automation multinational for an exciting temporary project.


In this role, you will drive high-impact demand generation programs and portfolio continuity, translating strategic priorities into structured, measurable execution across key channels.


Location: 100% Remote

Contract: Temporary project (Full-time)

Sector: Medical Device / Life Sciences / Lab Automation


What you will do:

* Lead & Execute: Plan, execute, and optimize key marketing programs with a strong focus on demand generation and commercial priorities.
* Cross-Functional Collaboration: Partner closely with Strategic Marketing, Digital, Sales Enablement, and Field Marketing for consistent campaign execution.
* Channel Excellence: Support end-to-end execution of top-tier industry Events, Tradeshows, and Webinars (from pre-event prep to post-event lead follow-up).
* Innovation: Contribute to the implementation and scaling of cutting-edge, AI-enabled lead pre-qualification initiatives to boost funnel conversion.
* KPI-Driven Optimization: Monitor performance metrics, track campaign analytics, and apply standardized channel playbooks to ensure scalability.


What we are looking for:

* Education: Bachelor’s degree in Life Sciences.
* Experience: 3–5+ years of experience in marketing or program management, ideally within Life Sciences, Diagnostics, or Pharma.
* Skills: Strong expertise in digital marketing execution, campaign management, and handling complex projects with multiple cross-functional stakeholders.
* Mindset: Analytical, highly organized, detail-oriented, and able to influence without direct authority.
* Travel: Ability to travel up to 20% for strategic team meetings or key industry events.


Key Pluses (Nice to have):

* Experience with project management tools (ClickUp, Asana) and CRM/Marketing Automation platforms (Salesforce, Marketo).
* Hands-on exposure to event/webinar coordination or AI tools applied to lead qualification.



We Are Sustainable Employment

Randstad's ambition is to be the world's most equitable and specialized talent company. We help people and organizations realize their true potential by seeking opportunities that drive economic sustainability and prioritize the well-being of people and the planet.


Inclusive Employment

Our conviction that all people, regardless of their background, have equal opportunities to succeed is demonstrated in our processes, where we promote workplace equity through diverse and inclusive teams.


NetZero Commitment

We are reinforcing our environmental commitment to achieve carbon neutrality by 2050 through the Science Based Targets initiative (SBTi).

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