Senior Media Planner Job Description
We are seeking a highly skilled Senior Media Planner to join our team. The ideal candidate will have extensive experience in digital media planning and buying, as well as a strong understanding of data analytics and reporting tools.
The Senior Media Planner will be responsible for developing and executing comprehensive digital media plans aligned with client objectives. This will include identifying and defining target audience segments, leveraging data and audience insights to tailor ad placements effectively, and selecting the appropriate channels to achieve campaign goals.