Did you know that Test Aankoop / Test Achats’ online portal counts more than a million visits per month?
In order to take advantage of this huge opportunity and to optimize the presentation of our products and services, the Marketing department is looking for a Digital Marketeer.
Your responsibilities:
Together with your colleagues and the management:
* You’ll define the digital strategy to be applied on owned media (portal/social media/app/..) and paid media for different purposes: direct acquisition, lead generation, upselling, loyalty / relationship management
* You’ll implement and adapt the strategy, roadmap and features definition according to the needs
* You’ll translate the marketing strategy in online actions aiming conversion optimisation
You’ll be responsible for :
* The marketing content of the portal
* The presentation and development of innovative ideas in order to keep an optimised conversion
* The continuous monitoring of our online activities and modifications on them, based on new insights.
* A clear report of results and possible optimisation
* A budget to manage the development of your ideas that help reach results
* The results analysis and follow up on initiatives
* The contact with internal and external partners (agencies,…)
What we expect from you
* Bachelor in Marketing, communications (or equivalent by experience)
* A minimum of 5 years of experience as Digital Marketeer or Online Marketeer
* A good knowledge in at least two of the following areas is a must: Analytic tools, SEO & SEA, Social Media platforms, Adwords, Conversion rate optimization, Traffic Aqcuisition.
* Experience with AB testings, CRO(Conversation Rate Optimalisation), using AB Testing and Contentsquare
* Knowledge in HTLM is a plus
* Work experience with at least a CMS
* A good command of English in addition to Dutch or French
Our offer
* A high degree of task variety and the opportunity to further develop and maximize your competences in a group with international fame
* A pleasant work atmosphere
* A correct remuneration package, fringe benefits (3 insurances, meal vouchers, ...)
* Easy to reach location (close to train station Brussels-Midi / Zuid)
Interested?
Become part of our team – we look forward to meeting you! Apply now!
Please send your resume and cover letter to job@testachats.be