The client is a dynamic retail destination committed
to enhancing the shopping experience through innovative marketing,
digital transformation, and engaging customer interactions. With a
strong focus on strategic growth, they work closely with
stakeholders to create a vibrant and thriving commercial
environment. Marketing Specialist - Shopping Center - Brussels
Functieomschrijving The Marketing Specialist will : - Develop and
execute the annual marketing plan based on strategic objectives. -
Create and implement innovative campaigns to promote the shopping
center and increase foot traffic. - Manage event planning,
coordinating themes, activities, and supplier selection. - Oversee
digital marketing, including data collection, marketing automation,
and personalized email campaigns. - Design and produce marketing
materials while ensuring thorough reporting on each initiative. -
Maintain strong relationships with stakeholders, including tenants,
suppliers, and business associations. - Contribute to the digital
transformation of the shopping center by optimizing online presence
and engagement. - Monitor market trends and customer insights to
refine marketing strategies. - Ensure effective communication and
branding to enhance customer loyalty and shopping experience.
Profiel The successful Marketing Specialist has the following
profile : - At least 5 years of proven experience in a similar
role. - Bachelor's degree in Marketing, Event Management, or
Communication. - Native-level proficiency in French, with fluency
in English and Dutch. - Strong expertise in digital tools,
including social media, website management, and CRM systems. -
Highly autonomous, creative, and detail-oriented with a structured
approach. - Willingness to work occasional weekends for event
management. Aanbod - Exciting Career Growth - A chance to lead
marketing initiatives, drive digital transformation, and make a
tangible impact in a dynamic retail environment. - Competitive
Package - A rewarding salary with potential benefits aligned with
expertise and responsibilities. - Collaborative Environment - Work
closely with stakeholders, tenants, and marketing teams in a
fast-paced, engaging setting. - Flexible & Varied Role - A mix
of strategic planning, event management, and digital marketing,
with occasional weekend work for special events.