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Growth & data manager

Rubio Monocoat
Publiée le 14 juin
Description de l'offre

About the role Are you a data-driven strategist with a passion for turning traffic into tangible results? Rubio Monocoat, a global player in wood protection, is looking for a Growth & Data Manager who goes beyond A/B testing. You’ll become a key player in our dynamic digital marketing & e-commerce team, driving the growth of multiple international brands and e-commerce platforms. Your mission: analyze behavior, remove friction, and design seamless experiences that turn visitors into customers – across devices and markets. Key Responsibilities Growth Strategy & Experimentation Define growth objectives across the full funnel – from acquisition to retention. Set up and manage a growth experimentation framework (e.g. backlog, prioritization, weekly sprints). Coordinate and execute A/B tests on campaigns, landing pages, and user flows. Identify new channels, audiences, or value propositions that can drive growth. Document and share learnings with relevant team members. Data Analysis & Insights Build and maintain dashboards in Power BI to deliver insights for marketing, e-commerce, and management. Analyze customer behavior (e.g. traffic flows, drop-offs, conversions per channel or segment). Conduct funnel analyses, cohort studies, and retention tracking. Support CLV calculations and segment customers based on value or behaviour. Detect friction and uncover opportunities through data. Help automate reporting processes and explore the use of AI in predictive models or dynamic dashboards. Translate complex insights into clear, actionable recommendations. Conversion Rate Optimization (CRO) Identify conversion bottlenecks on the webshop or landing pages. Map user behaviour using tools like GA4, heatmaps (e.g. Hotjar, Clarity). Formulate hypotheses and design tests (e.g. copy, layout, flow optimizations). Collaborate closely with UX/design teams and e-commerce colleagues to implement improvements. Measure the impact of changes and build a CRO learnings knowledge base. Success is defined by improved conversion rates, better retention, and enhanced data quality. Tracking & Reporting Ensure accurate event tracking through tools such as Google Tag Manager. Maintain reliable conversion measurement across paid and owned channels. Monitor attribution models and contribute to clear performance reporting. Guarantee consistent, trustworthy data to support decision-making. Cross-functional Collaboration Work closely with performance marketers, a webmaster, and an automation specialist. Foster alignment between marketing, data, and product teams to enable scalable growth. A driven and passionate individual who goes the extra mile, with a healthy dose of ambition and an entrepreneurial mindset. What we offer A challenging and impactful role within an innovative and growing company. The opportunity to shape the digital strategy on an international level. A dynamic work environment with a high degree of autonomy and responsibility. An attractive salary package with additional benefits. Are you the Growth & Data Manager we are looking for? Apply now: mariam.berrezzouk@rubiomonocoat.com and be part of the future of Rubio Monocoat!

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