Seniority Level:
You are curious, proactive, and interested in brand marketing within an international environment. This internship offers hands-on exposure to brand strategy, activation, and performance tracking across Expansion Markets and Belgium/Netherlands.
6-month internship – starting February 2026
Fluent English required (additional languages are a plus)
Reporting to the Senior Brand Managers, you will support the development and execution of 2026 brand plans for Corona across the two scopes.
Key Responsibilities
1. Brand Activation (Expansion Markets & BE/NL)
2. Support the implementation of annual marketing activations
3. Coordinate with agencies and internal teams on communication materials and promotions
4. Assist with sampling plans and on-ground execution
5. Support brand presence and execution at events
6. Events & Partnerships
7. Contribute to planning and execution of key events and sponsorships
8. Support merchandising management in collaboration with Trade Marketing and Events teams
9. Media, Digital & CRM
10. Support social media activities and digital campaigns
11. Assist in CRM initiatives and e-commerce-related projects with media and digital teams
12. Communication
13. Internal: support marketing content for sales communications and presentations
14. External: assist with PR activities to amplify brand visibility
15. Market & Performance Analysis
16. Track category and brand performance using panel tools
17. Support ad-hoc analysis and competitive monitoring across markets
18. Brand Assets & Guidelines
19. Support the consolidation of brand assets into a centralized database
20. Assist in adapting and cascading brand guidelines across platforms and markets
21. Work cross-functionally with Trade Marketing and Sales to ensure alignment
22. Best Practice Sharing
23. Collect and share learnings across markets on activation, execution, and creativity
24. Support presentations of key insights to the wider team