SplitStay is building the BlaBlaCar for hospitality — helping solo travelers and digital nomads share hotel rooms, apartments, or villas safely and affordably 🌍
Our mission: make travel more social, sustainable, and accessible while helping hotels increase occupancy and reduce waste.
We’ve just been selected for Start it @KBC, Belgium’s largest startup accelerator, giving us access to mentors, investors, and Europe’s biggest startup ecosystem.
The Role
We’re looking for a Growth-driven Co-Founder (CMO / Head of Marketing) who lives and breathes community, storytelling, and traction.
You’ll lead SplitStay’s go-to-market strategy, positioning us as the go-to platform for solo travelers and conscious explorers.
Your goal: build the brand, grow our user base, and create the viral spark that scales SplitStay from MVP to movement.
Key Responsibilities
* Lead brand, marketing, and growth strategy for SplitStay.
* Build our early community of travelers, nomads, and boutique hotels.
* Oversee social media, PR, partnerships, and early-stage campaigns.
* Work closely with the Founder and CTO to define and execute growth loops and user-acquisition funnels.
* Shape SplitStay’s tone of voice and brand identity across channels.
* Manage analytics, experiments, and A/B tests to drive retention.
* Engage with press (e.g. TravelMassive, PhocusWire, Skift) and build awareness.
Ideal Profile
* You’ve scaled a marketplace, SaaS, or travel platform — or dream of doing so.
* You’re fluent in growth hacking, performance marketing, and storytelling.
* Experience with community-driven growth or partnership ecosystems.
* Creative, data-driven, and hands-on — not afraid to test, learn, and pivot.
* Bonus: Experience with travel tech, hospitality, or social apps.
Why Join Now
* Early co-founder position with equity.
* Join at the moment SplitStay enters acceleration at Start it @KBC.
* Collaborate with an ambitious founder and an emerging technical lead.
* Shape the narrative of one of Europe’s most promising TravelTech startups.
Interested?
Send a quick intro or link to your LinkedIn / portfolio to hello@splitstay.travel
Let’s reshape how the world travels — together ✈️
Job details
* Seniority level: Executive
* Employment type: Full-time
* Job function: Marketing and Sales
* Industries: Hospitality
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