Consumer and Market Insights Lead – Nestlé Benelux
Have you got what it takes to succeed The following information should be read carefully by all candidates.
Behind every strong brand decision lies a deep understanding of people. Their needs, motivations, habits – and the moments that truly matter. At Nestlé Benelux, consumer and shopper insights are not a support function; they are a strategic lever for growth.
Responsibilities
Act as the strategic insight partner for Benelux category and brand teams, embedding consumer and shopper understanding into decision‑making.
Design and lead qualitative and quantitative research projects in line with Nestlé insight methodologies.
Maximize the value of syndicated data sources and ensure best‑practice use across teams.
Translate complex data into clear, actionable insights that drive brand and category growth strategies.
Support brand teams in applying consumer understanding throughout the full marketing cycle.
Manage the annual research roadmap in collaboration with Zone Europe and above‑market teams.
Ensure consistent storage, sharing and activation of consumer learnings across the organization.
Collaborate closely with marketing, media, digital and data teams to connect insights to execution.
Qualifications
At least 5 years of experience in consumer insights, market research or analytics, ideally in FMCG or at a research agency.
Strong hands‑on experience with qualitative and quantitative research methodologies.
Proven ability to synthesize data into clear insights and persuasive stories.
Solid understanding of brand building and marketing decision processes.
Strong analytical skills combined with commercial awareness.
Excellent stakeholder management and influencing skills.
Curiosity, rigor and a passion for understanding consumers and shoppers.
Fluency in English and Dutch and/or French.
What we offer
A fulltime position (38 hours a week).
Hybrid (remote) work arrangement – structural homeworking between 40% and 60% on a monthly basis, with 1 fixed team‑day and up to 2 flex‑days.
Excellent terms of employment, with elements such as a 13th month, company car, 27 holidays, seniority days and many other extras.
Various career opportunities, both in Belgium and internationally.
Opportunity to commit to one of Nestlé's social causes during working hours.
Attractive policy to build up additional holidays.
Savings through great discounts at various online shops.
Transportation costs allowance for private car, bike and public transport.
Equal Opportunity Employer
Respect is at the heart of Nestlé's culture, of which room for differences is an important part. Differences between people who buy our products and in our workplace. We believe it is important that everyone feels welcome and safe at Nestlé, regardless of your gender, religion, cultural background, age, disability or who you love. xphnsxz We are convinced that diversity leads to more creativity and innovation and moves our organization forward. That is why we actively work to create a culture and leadership that offers equal opportunities for all!
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