About the Internship
As a Digital Marketing Assistant Intern, you will support the Marketing team in managing and optimizing the digital presence of several hospitality and lifestyle brands in Ghent. You will work across different properties, including Ghent Marriott Hotel, Courtyard by Marriott Ghent, ARNO ristorante, and SCALA event center, each with its own identity, target audience, and communication style.
This internship offers hands-on experience in digital marketing within a dynamic hospitality environment. From website updates and OTA content optimization to social media storytelling and campaign support, you will play an active role in making sure every digital touchpoint is accurate, inspiring, and conversion-driven.
What your role looks like?
The Hub: Website and SEO management
The official property website is our most powerful direct-booking tool. You will be the engine behind it, ensuring every visitor has a seamless experience:
* Asset Mastery: Use our Digital Asset Management (DAC) system to refresh seasonal high-res imagery and content.
* Continuous Refresh: You will ensure all downloadable content, from the latest restaurant menus to wedding brochures and service directories, is up-to-date and pixel-perfect.
* SEO & Discoverability: You will make sure our website remains the top recommendation for travelers looking for the perfect stay in Ghent.
Beyond the Hub: OTA & Channel Optimization
While our website is the heart of our strategy, it is not our only touchpoint; we are also highly visible on third-party channels. You will take ownership of our presence on Expedia,, and Meta-Search platforms to reach a perfect 100% content score:
* Auditing and refreshing: Ensuring room descriptions and amenity lists are up-to-date across all platforms.
* Consistent Identity: Maintaining clean and accurate structured data so that our properties are represented correctly across the entire digital landscape.
The Narrative: Social Media & Content Strategy
Your goal is the best possible representation of our brands on social media (LinkedIn, Instagram, Facebook). This role goes beyond just posting; it’s about creating a narrative that converts.
* Content Plan Creation: Building a 2026-ready strategy that speaks to the unique identity of our various properties.
* Production & Execution: Assisting with photoshoots and writing compelling copy that captures our brand voice.
* Traffic Driver: Every post has a purpose, moving our community from "likes" on a screen to "direct bookings" on our website.
Why this role matters
In 2026, a single outdated menu or a broken link is a booking blocker. By keeping our digital footprint perfectly synchronized, you ensure that when a guest discovers us, they don't just see a hotel: they see a destination they can't wait to visit. Your work directly impacts our revenue by making sure travelers choose us over the competition.
Who we are looking for
You are a digital native with an eye for perfection and a heart for hospitality. You understand that in 2026, the difference between a "browse" and a "booking" lies in the details, the crispness of an image, the accuracy of a menu, and the flow of a caption. You don’t just use social media; you understand the mechanics of how it drives traffic and builds brand authority.
Your Profile:
* The Precisionist: You are “detail-obsessive" by nature. Seeing a broken link or an outdated PDF on a website doesn't just bother you, it motivates you to fix it.
* The Digital Navigator: You are comfortable working within CMS platforms, Digital Asset Management (DAC) systems, and OTA extranets (like You understand that SEO isn't just a buzzword, it’s the bridge between a traveler and their destination.
* The Storyteller: You have a flair for creating convertible content. You can pivot your writing style and visual aesthetic to match the sophisticated luxury of Marriott Ghent, the modern vibe of Courtyard, the culinary soul of ARNO, or the professional scale of SCALA.
* The Ghent Ambassador: You have a genuine passion for Ghent. You are excited to showcase the city’s history and vibrant culture to a global audience while exploring its hidden gems yourself.
What we offer you
* An internship within a leading international hospitality brand.
* Creative, hands-on experience in hotel marketing and brand visibility.
* Close guidance from experienced marketing professionals.
* Access to Marriott International training and tools.
* An inspiring environment focused on development, creativity and growth.
* The opportunity to contribute to impactful marketing initiatives and campaigns.
* €750 internship compensation per month.
Ready to grow?
If you live for storytelling and digital channels, we want to hear from you.
Click Apply, we look forward to welcoming you to the Marketing team of the Ghent Marriott Hotel.
Everyone welcome
We believe in the power of diversity. Whoever you are and wherever you come from. If you’re excited about this role, we encourage you to apply. We look forward to welcoming your unique perspective and experience.