The Role: Product Marketing Manager (Trade Marketing focused)
Location: Mechelen, Belgium (Hybrid)
Make Your Mark. Shape Your Future.
It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The WorldTM. Sound like you? Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT, CRAFTSMAN, CUB CADET, STANLEY and BLACK+DECKER
What You’ll Do
Are you ready to take charge and revolutionize the world of hand tools, storage, and power tools? As our Product Marketing Manager, you'll lead the charge in professional channels, driving new product launches, managing product life cycles, and setting strategic pricing. Dive deep into market trends, customer insights, and competitor landscapes to carve out new opportunities and boost profitability.
Key Responsibilities
* Oversee tactical and operational management of STANLEY & DEWALT product groups, optimizing and maintaining the product portfolio to align with Benelux growth plans.
* Develop and execute regional launch and promotion plans, including conducting price analysis and adjustments.
* Collaborate with central product managers, commercialization teams, brand marketing colleagues, and local sales to ensure alignment and drive sales conversion.
* Participate in strategic meetings, create annual marketing plans for stakeholders and customers, and manage budgets and sales growth across the full marketing mix.
* Drive commercial planning and campaigns from concept to delivery
Who You Are
You always strive to do a good job...but wouldn’t it be great if you could do your job and do a world of good? You care about quality – at every level. You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. In fact, you embrace it. You also have:
* Demonstrable experience in a marketing role
* Business or Marketing degree (Bachelor's, Master's, or MBA) - Preferred
* Demonstrated ability to deliver projects from start to finish with a high level of ownership.
* Fluent in Dutch, professional English and conversational French
What You’ll Receive
* An attractive salary & benefits package
* Discounts on Stanley Black & Decker tools and other partner programs
* Excellent opportunities for continuous professional development
How You’ll Feel
We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:
Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.
Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera and online university.
Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for diversity, equity and inclusion.
Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices.
What’s more, you’ll get that pride that comes from empowering makers, doers, protectors and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!
All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, colour, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.