Hospitality Talents - Recruitment Agency | Temps pleinDirector of Sales & Marketing Brussels, Belgium | Posted on 04/02/2026Hospitality Talents is a specialised hospitality recruitment agency dedicated to finding and recruiting the best candidates on the market. We are committed to recruiting qualified and experienced professionals to fill vacancies in your hotel or restaurant. Our main mission is to meet the needs of hoteliers and restaurateurs by selecting competent candidates who meet their expectations. Hospitality Talents also offers recruitment consultancy services to helphospitality professionals develop their careers and find employment opportunities in other related sectors, such as tourism, events and agro-food ...
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Recruitment agency registered in the Brussels-Capital Region under number: 20441-405-20240611
Job Description Hospitality Talents, recruitment agencyspecialized in executive hospitality profiles, is proud to partner with aprestigious luxury hotel in Brussels (part of an international hospitalitygroup) in the search for an outstanding Director of Sales & Marketing .
This is a rareopportunity for a strategic, hands-on commercial leader to join the ExecutiveCommittee and play a key role in shaping the hotel's growth, visibility, andmarket positioning.
If you are passionateabout luxury hospitality, business development, brand storytelling, andhigh-impact marketing strategies, this position offers an exciting platform tomake a difference.
Your Mission
As Director of Sales& Marketing, you will drive revenue performance, brand strategy, andcommercial success across all segments, while leading a dynamic teams andrepresenting the hotel at the highest level.
Key Responsibilities
Commercial Strategy& Sales Leadership
Define and execute ambitious sales strategiesto achieve revenue and market share objectives
Identify new business opportunities andstrengthen relationships with key corporate, leisure, and travel industrypartners
Support the sales team with impactfulproposals, presentations, and tailored client experiences
Monitor KPIs, market trends, and salesperformance to continuously optimize results
Marketing & Brand Positioning
Develop and lead innovative marketing plansaligned with the hotel's luxury identity and business goals
Ensure consistent brand storytelling acrossall channels, enhancing guest engagement and loyalty
Oversee campaign planning, creative assets,and content strategy
Drive public relations initiatives to increasebrand awareness locally and internationally
Build strong relationships with media,influencers, and strategic stakeholders
Manage communication strategies in sensitiveor crisis situations with professionalism and proactivity
Digital Marketing & Online Presence
Enhance the hotel's digital footprint throughSEO/SEM, social media, newsletters, and online advertising
Stay ahead of emerging digital trends tomaximize visibility and conversion
Collaborate with partners to strengthendistribution channels and online performance
Market Intelligence & Business Insights
Conduct market analysis to anticipate trends,customer behavior, and competitive positioning
Use data-driven insights to support strategicdecision-making
Work closely with Revenue Management,Operations, Finance, and Ownership to ensure full alignment
Lead, inspire, and develop a high-performingSales & Marketing team
Foster a culture of excellence, creativity,and accountability
Requirements Minimum 10 years of experience in Sales,Marketing, PR and Communications within the hospitality sector
Strong background in luxury hotels or high-endlifestyle hospitality environments
Proven ability to drive revenue growth andelevate brand positioning
Excellent understanding of market dynamics,travel networks, and commercial strategies
Solid expertise in digital marketing tools andonline distribution
Outstanding communication, leadership, andstakeholder management skills
Strategic mindset with an entrepreneurial andhands-on approach
Executive position within a prestigious Brussels luxury property
Key role inside an international hospitality group with strong growthambitions
Competitive salary package + benefits (including company car)
Opportunities for career development and long-term progression
The chance to lead impactful commercial projects in a high-profileenvironment
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