We are a multinational company in nutrition and dietetics with more than 1,500 employees worldwide and 370 in Spain. We believe in healthy eating and manufacture and distribute our brands through multiple channels (Groceries, Pharma, HFS and e-commerce) in more than 40 countries.
Our portfolio includes leading and trusted brands such as Bicentury, Isostar, Gerblé, Natursoy and Bimanan.
To support the continued growth of Bicentury, we are looking for a Product Manager who will join the Marketing team, reporting to the Brand Manager and working closely with cross-functional teams to drive both brand development and new growth opportunities.
This role is ideal for a professional with 3–5 years of experience who wants to grow within a dynamic marketing environment, combining strategic thinking with hands-on project execution.
🎯ROLE MISSION
As a BICENTURY PRODUCT MANAGER, you will contribute to the development and execution of the brand’s marketing strategy, managing key initiatives end-to-end while identifying new opportunities for growth.
Working closely with the Brand Manager and cross-functional teams, you will play a key role in driving brand performance and ensuring Bicentury continues to evolve in a competitive and dynamic market.
🔑 KEY RESPONSIBILITIES
1. BRAND & MARKETING PLAN EXECUTION
* Support the development and implementation of the annual marketing plan.
* Lead & coordinate marketing initiatives ensuring alignment across departments.
* Coordinate brand activations & campaigns with internal teams and agencies.
* Support the definition & execution of Media plans (ATL, digital and in-store).
2. INNOVATION & PORTFOLIO DEVELOPMENT
* Lead innovation and renovation projects from concept to launch.
* Work closely with R&D, Operations, Trade and Finance to ensure successful product development.
* Contribute to portfolio optimization by identifying opportunities for new products, improvements or delisting.
3. MEDIA & CHANNEL ACTIVATION
* Support the management of media investment across online or offline channels.
* Coordinate with media agencies to ensure effective campaign execution.
* Collaborate with digital teams and partners to strengthen the brand’s presence in e-commerce and digital platforms.
4. MARKET & PERFORMANCE ANALYSIS
* Monitor brand performance, market trends and competitive activity.
* Analyse sell-in & sell-out, and consumer insights to identify opportunities & risks.
* Prepare reports and recommendations to support data-driven decision-making.
5. IDENTIFY & EXPLORE NEW GROWTH OPPORTUNITIES
* Stay close to consumer trends, new channels and emerging platforms.
* Identify opportunities to expand into new audiences, partnerships or initiatives.
* Develop and test new concepts that can contribute to future brand growth.
👤 PROFILE OF THE CANDIDATE
* Degree in Marketing, Business Administration or related fields.
* 3–5 years experience in Marketing or Product Management, preferably in FMCG.
* Strong project management and cross-functional collaboration skills.
* Analytical mindset combined with creativity and curiosity.
* Proactive, hands-on and eager to take ownership of projects.
* Ability to manage multiple initiatives simultaneously in a dynamic environment.
* Curious to exploring new ideas, consumer trends and growth opportunities.
* Fluent in Spanish and English.
⭐ WHAT WE OFFER
* The opportunity to play a key role in the development of a leading brand.
* A dynamic and collaborative environment with close interaction across teams.
* Exposure to a wide variety of projects, including brand development, innovation and new growth initiatives.
* A role visibility within the marketing team and collaboration across departments.
* Opportunities for professional growth and development.
* Hybrid working model.
* Employee benefits.