As Ecommerce & Digital Specialist, you will optimize sales through e-commerce and oversee the implementation, development and adaptation of the digital campaigns and activations while adding the BeLux touch.
* E-commerce
o Responsible for the BeLux webshop meaning managing a eshop in Dutch and French;
o Managing eshop with Salesforce and guidelines from HQ;
o Merchandising updates (staging) for each new launch: focus on copywriting
o Create and manage own local activations with HQ;
o Project management for special launches with local follow-up;
o Close contact with HQ for new ideas regarding usability, designs, new payment- and delivery methods;
o Control orders: perform manual follow-up and checks on pending orders and release orders based on security criteria;
o Develop automated processes with HQ;
o Manage returns: inform customer with return procedure, follow-up with logistic department and control of returns;
o Close contact with different departments for eshop sales: IT, logistics, finance and customer service;
o Create monthly reports with the sales stats and figures including an overview of social media campaigns, bestsellers per collection
* Customer contact and support
o Management of all questions related to e-commerce by e-mail and telephone with CRM Salesforce;
o Pre-sales, transactional and post-sales support to customer;
o Direct specific questions to the relevant departments;
o Follow-up of projects related to customers;
o Close contact with transporters to help customers with the delivery of their order
* Digital Marketing
o Discuss budget for online campaigns in Belux
o Analyse reports from HQ of the digital campaigns to make future campaigns even better
o Create newsletters in Dutch and French based on the guidelines from HQ
o Manage Belgian & Dutch local organic Facebook page
o Monthly dealermailing for all dealers in Benelux: create own template, visuals and copywriting for each new launch
o Provide and prepare specific content files for dealers including images, product descriptions, price etc…
o Follow-up and control of internal and external websites according the strategy
* Sales (backup)
o Help team with all questions related to sales by e-mail and telephone;
o Work together with account manager to create orders in SAP, search for availabilities, follow-up of back orders and push orders if needed;
o Allocate watches to orders when needed
* Bachelor degree (Marketing, Communication, Digital,…)
* Minimum 3 years' experience in E-commerce and Digital Marketing position, preferably in a multinational environment or at least affinity in the digital world
* Proven experience with CMS systems and familiar with Salesforce Commerce Cloud or willing to learn
* Experience in Online Marketing platforms (SEA, Google Ads, Facebook/IG Ads), Google Analytics and EDM tool (Salesforce Marketing Cloud)
* Good working knowledge of online environment - metrics, reporting, good working understanding of ecommerce principals
* Ability to work on Adobe Photoshop, Canva or any editing tools
* Excellent communication skills
* Positive & energetic, hard-working, reliable, organized, conscientious and keen to take on more responsibility
* Self-motivated, proactive, problem solving. team worker
* Ability to prioritize effectively, manages multiple tasks, deal with pressure
* Fluent in Dutch, French and English
* Attractive salary package with extra legal advantages (No company car - annual gross salary between 50-60K)
* Challenging work environment
* Evolutive role with strong responsibilities
* Strategic and hands-on role
* Stability & long-term perspective
* No Home office but work in a collaborative, pragmatic environment