Responsibilities include:
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Define and lead the overall commercial strategy in line with brand positioning and company vision.
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Build, manage, and defend a full P&L, ensuring performance within a coherent and controlled budget.
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Represent the commercial function at Executive Committee level and actively defend brand interests.
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Revitalize and strengthen established brands by capitalizing on their heritage and market specificity.
Profile required:
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Executive-level commercial leadership experience.
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Proven ability to build and manage a P&L in a structured environment.
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Strong background in retail and/or managing well-established consumer brands.
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Strategic mindset with the ability to influence at board level and lead complex discussions.
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Results-driven, financially disciplined, and comfortable in transformation contexts.
Freelance mission, senior-level leadership opportunity.