Sales Manager – Urology (Belgium & Luxembourg)
We are partnering with an innovative medical device company focused on advanced energy platforms for minimally invasive surgical procedures. With an established presence in gastroenterology and surgery, the company is now expanding into urology and is looking for a driven Sales Manager to lead this business across Belgium and the Grand Duchy of Luxembourg.
This is a unique opportunity to build a market almost from scratch, leveraging a strong reputation and existing customer relationships.
Key Responsibilities:
Business Development & Market Creation
* Develop and execute a strategic business plan to establish and grow the urology portfolio in the region.
* Identify and prioritise key accounts, target hospitals, and private clinics.
* Drive new product adoption through structured account penetration plans.
* Build the sales pipeline from early evaluation to capital equipment and disposable sales.
Sales & Revenue Growth
* Achieve and exceed regional sales targets.
* Manage the full sales cycle: prospecting, demonstrations, clinical evaluations, tender processes, negotiations, and closing.
* Develop sustainable recurring revenue through consumables and long-term partnerships.
Key Account & Stakeholder Management
* Build and maintain strong relationships with urologists, department heads, operating theatre managers, procurement, and hospital leadership.
* Identify and develop Key Opinion Leaders (KOLs) in urology.
* Support clinical training and education initiatives.
Market Intelligence & Strategy
* Analyse market trends, competitor activity, and regional reimbursement landscapes.
* Provide structured feedback to marketing and leadership teams.
* Contribute to pricing strategies and go-to-market initiatives.
Cross-Functional Collaboration
* Work closely with marketing, clinical support, and service teams.
* Leverage existing gastroenterology and surgical customer relationships to accelerate urology entry.
* Represent the company at regional congresses and scientific meetings.
Profile & Qualifications:
* Minimum 5 years of sales experience in medical devices, preferably in urology.
* Proven track record in launching new products or entering new markets.
* Experience with capital equipment and disposable sales models is highly desirable.
* Strong understanding of hospital procurement processes in Belgium and Luxembourg.
* Entrepreneurial mindset with the ability to build a business from the ground up.
* Strategic thinker with strong execution capabilities.
* Excellent negotiation, communication, and presentation skills.
* Fluent in Dutch and/or French; English required. German is a plus.
* Bachelor's or Master's degree in business, life sciences, biomedical engineering, or related field.
What's on Offer:
* A unique opportunity to build and shape a urology business in a defined region.
* Backing from an established and innovative medical technology company.
* Competitive salary and performance-based incentives.
* Company car, benefits package, and professional development opportunities.
* A dynamic, growth-oriented international environment.