Asignatura: Planning of International Expansion
Curso: 3º
Perfil: Doctor/a Acreditado/a.
Idioma: inglés
Créditos: 6
Formación presencial
Descripción: This subject seeks to foster the understanding of the underpinnings of business internationalization, the related drivers, challenges and barriers. Given the importance of internationalization for the current business environment as well as the complexity involved, this course offers students an overview of the key factors for writing a successful internationalization plan. The course is organized to combine theory and real-life case studies. The specific objectives are:
- To gather a broad understanding of the main theoretical, empirical and managerial issues in business internationalisation;
- To develop the analytical abilities by applying theoretical concepts to real problems and propose feasible solutions;
- To develop social skills by working in teams;
- To refine academic writing skills.
Inicio del primer semestre: 22 de septiembre de 2025
Fin del primer semestre: 30 de enero de 2026
Horarios: martes de 17:45 a 19:45 y jueves de 15:30 a 17:30