Ph3Freelance ML Engineer – Marketing Automation (Retail) /h3 /brpLimburg (1 or 2 days a week on site) | Contract / Freelance /p /brh3About the Role /h3 /brpWe’re supporting an innovative retail client on a mission to transform their marketing through advanced AI and data-driven decision-making. They’re looking for a Freelance AI Engineer to design and deliver intelligent marketing solutions that enhance customer engagement, personalisation, and overall experience. /p /brpThis is a hands‑on, project‑driven role where you’ll apply machine learning and analytics to solve real commercial challenges—helping the business better understand and connect with its customers. /p /brh3What You’ll Be Doing /h3 /brul /brliDevelop and implement AI-driven marketing automation systems across key channels /li /brliBuild customer segmentation models to improve targeting and campaign effectiveness /li /brliDesign and optimise recommendation engines for personalised product experiences /li /brliAnalyse customer and campaign data to generate actionable insights and improve ROI /br /liliSupport the development of customer experience strategies through data and modelling /li /brliWork closely with marketing and data teams to align AI solutions with business goals /li /brliContinuously monitor and refine model performance in a retail environment /li /br /ul /brh3What We’re Looking For /h3 /brul /brliProven experience as an AI / Machine Learning Engineer or Data Scientist in a commercial setting /li /brliStrong coding skills in Python and experience with ML frameworks (e.g. TensorFlow, PyTorch, Scikit-learn) /li /brliExperience working with marketing data, customer analytics, or personalisation platforms /li /brliSolid understanding of segmentation techniques, recommendation systems, and predictive modelling /li /brliExperience working with large datasets and deploying scalable solutions /li /brliAbility to translate complex analytical outputs into clear business insights /li /br /ul /brh3Nice to Have /h3 /brul /brliExperience within retail or e-commerce /li /brliFamiliarity with A/B testing and experimentation frameworks /li /brliExperience with cloud platforms (AWS, Azure, GCP) /li /brliKnowledge of real-time or streaming data applications /li /br /ul /p #J-18808-Ljbffr