About Our ClientOur client is a FMCG company.Job DescriptionStrategy Execution & Commercial DeliveryExecute local commercial and marketing plansTranslate global brand and segment strategies into locally relevant execution plansContribute to the development of growth plans using consumer insights, data, and market trendsMonitor performance and recommend corrective actions or opportunities for growthEnsure timely, high-quality delivery of initiatives with strong attention to impact and resultsGo-to-Market Execution & ActivationOwn the end-to-end execution of marketing campaigns across all touchpoints (media, digital, in-store, shopper activation)Lead the rollout of campaigns ensuring consistency with global brand guidelines and strong local relevanceOversee and manage external agencies (creative, media, digital, PR)Ensure excellence in execution across channels with a focus on speed, simplicity, and effectivenessConsumer & Insight-Led MarketingLeverage consumer insights, data, and trends to identify opportunities and drive decision-makingMaintain strong curiosity and empathy toward consumers to anticipate evolving needsTranslate insights into compelling innovation, communication, and activation ideasContinuously test, learn, and improve marketing effectivenessBrand & Portfolio ManagementSupport the execution of global brand strategies while owning local brand activation when applicableDrive innovation and renovation initiatives, ensuring successful local deploymentContribute to portfolio strategy by identifying growth opportunities and optimization areasDeliver 360° brand activation plans across the clusterCommercial & In-Market ExcellencePartner closely with Sales to ensure strong customer execution and in-store visibilityDevelop compelling commercial materials and presentations to support retailer engagementOptimize pricing, promotions, and channel strategies to drive performanceEnsure products meet both consumer expectations and commercial targetsPerformance Tracking & OptimizationMonitor and analyze key KPIs including campaign effectiveness, market share, ROI, and execution qualityEnsure efficient use of A&P budgets with strong focus on return on investmentProvide structured feedback to global teams on performance and execution learningsDrive continuous improvement through data-led decision-makingCross-functional CollaborationAct as a central point of coordination across Marketing, Sales, Supply Chain, Finance, and external partnersBuild strong relationships and alignment within a matrix organizationEnsure operational readiness for campaigns, launches, and activationsInfluence stakeholders to drive the cluster agenda and deliver business objectivesThe Successful ApplicantProven experience in FMCG marketing (strategy and/or activation)Strong expertise in Go-to-Market, brand activation, and commercial executionAbility to manage complex projects and multiple stakeholdersExperience working in a global/matrix organizationData-driven mindset with strong analytical and problem-solving skillsHands-on, pragmatic, and results-oriented approachStrong collaboration, communication, and leadership skillsFluent in business English + French or DutchWhat's on OfferInteresting assignment.
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