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Branding & marketing lead

Anvers
Sebas
De 80 000 € à 100 000 € par an
Publiée le 20 mai
Description de l'offre

We're rebuilding property management from the ground up with AI. We are scaling fast across Belgium. We need a brand & marketing operator who's done this rodeo before: taken a startup from "scrappy and unknown" to "category-defining."About SebasSebas is the AI-native syndicus. The Belgian property management market is brutally fragmented, mostly family‑owned, almost zero tech, and fully ripe for consolidation by a team that actually understands software. That's us.We combine acquisitions with a custom AI platform that handles the boring stuff property managers (syndici) hate, so HOAs get an excellent service.Small team, octopus mascot, serious ambition: build the European leader in AI‑enabled property management.What you'll ownThe Sebas brand end-to-end — voice, visual identity, narrative, positioningThe full marketing engine: content, paid acquisition, SEO, partnerships, PR, and eventsOwning two parallel growth tracks: driving organic growth by positioning Sebas as the preferred alternative to incumbents for HOAs, while leading the branding and integration of acquired syndici through migration playbooks and “Powered by Sebas” co‑branding strategiesFounder and exec brand‑building (LinkedIn, podcasts, stage)Hiring and leading the marketing team as we scaleWho you are4+ years in brand and/or growth marketing, with at least one tour of duty at a startup that scaled fast (think 0→€10M ARR, Seed → Series B)You've been on a rocket ship and know what it takes — and what breaks — at every stageStrategist and operator. Positioning doc on Monday, paid campaign live by Friday, Figma file by Sunday nightYou write well. Genuinely well. English fluently; Dutch fluentlyComfortable being the only marketer on day one and the marketing lead on day 365Bonus points: experience with category‑creation plays, or B2B in regulated/legacy marketsWhy this is rareBuild a brand from near-zero in a market that's never had real brandingReal ownership over what Sebas looks, sounds, and feels like for the next decadeMeaningful equity in a company that just raised at a strong valuation with a clear path to category leadershipDirect line to the founders. No committees. No politics.Modern stack, AI‑first culture, Antwerp HQ with hybrid flexibility30 days of leave, meal vouchers, ... the usual Belgian goodies
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